Welcome to the BOLD Healthcare From the Outside In podcast, where we feature conversations with leaders in healthcare who are taking bold action to improve the customer experience and transform the industry. We believe the future of healthcare must be anchored in and designed from the point of view of those we are trying to empower, the consumer. We call this working from the outside in. This podcast is brought to you by healthcare consulting firm, Aveus, a division of Medecision. We specialize in research, experience, design, business strategy, innovation, and organizational change. We work with BOLD leaders across the healthcare ecosystem who have the same vision of consumer driven healthcare.