Key Project Goal: Our pharmaceutical client needed a differentiated way to drive adoption of a new indication for treatment in order to increase scripts among hard-to-reach cardiologists.
Measuring both customer and business outcomes is an important part of our process. The MVP testing had exciting outcomes for the organization and delivered value to their provider participants.
I would describe the team as strategic thinkers, deeply knowledgeable about CX principles, easy to work with but appropriately challenge/push collective thinking. I truly appreciate our partnership with your team and consider you an invaluable strategic thought partner.Executive Director, Business Transformation Team, Top 10 Global Pharmaceutical Manufacturer