Bring Innovation to Life
Often innovation in a corporate setting gets reduced to only modest enhancements of product features and functions. Innovation can and should be applied not only to product but also to channel development, go-to-market strategies, service concepts, underlying technologies, and the list continues. We consistently encounter two themes that explain why established organizations struggle with innovation:
- They fail to create the appropriate environment for innovation. This applies to both the current business and efforts to move beyond their core.
- They attempt to utilize familiar innovation models that may (or may not!) work in their core operations but are really not appropriate for adjacent and more transformational innovation.
In our innovation engagement, we’ll create an innovation environment or select the right approach for your situation.
Do any of these statements ring true for you? If so, let’s talk about reinvigorating your innovation outcomes.
Take the Aveus Innovation Quiz to learn more about where your organization is in the innovation landscape.
“Aveus is creative, challenging, they drive for results, are caring and engaged. They know how to get us out of the box and encourage broader thinking while guiding us to disciplined and achievable outcomes.” -Chief Information Officer, Employee-owned specialty engineering firm